You might think a big business’ social media just happens, like rain or Saw sequels. But there are thousands of disgruntled Humanities majors who got swept up into the role of
brand bitch social media manager because their life’s
biggest achievement is their facebook profile, and that’s something you can put
on a CV now.
Here’s how to make them hate you.
#1: Assume the social staff own the company
CEOs spent their time racing radio controlled sharks and rolling gold blunts, right? Wrong. They’re painstakingly replying to every single dumb question on their company’s facebook page.
#2: Be in a demographic that can’t spell
I’ve worked on brands who try to speak to the youth of the world by saying ‘da’ instead of ‘the’. Sadly, these brands often have no idea how anyone actually talks, so writing with their style feels less like a dialect and more like a speech impediment.
#3: Be a sore loser. And a sore winner.
Brands love running contests, it’s the easiest way to get the
unwashed masses valued consumers to engage with them.
Sadly, most people who enter contests on social media are not usually… well… they’re not the kind of people you’d nominate to be humanity’s ambassadors to an alien race. Unless the aliens came over because they heard Human Nuggets were delicious and nutritious.
Sore losers love to cry foul because no fair and just universe would keep them apart from that random thing they want for free.
And if you think losers are bad, you should see the winners
|Never like your own post. It's like high-fiving yourself in the mirror while taking a selfie.|
And here's a pro tip if these don't work: if you really, really want to make a social media manager hate you, just remind them that they'll probably never make a living from their scathingly witty blog. :(